The Federal Government has announced plans to roll out a nationwide Buy Nigeria Goods campaign in the coming months, with a target of injecting about N3 trillion into the economy in the short term.
Minister of State for Industry, Trade and Investment, Senator John Owan Enoh, disclosed this yesterday at a pre-summit briefing ahead of the West Africa Industrialisation, Manufacturing & Trade (West Africa IMT) Summit & Exhibition 2025 in Lagos.
The summit, themed “Accelerating West Africa’s Sustainable Industrial Revolution for Economic Prosperity,” will focus on industrial policy, manufacturing competitiveness, regional trade, infrastructure, access to finance, and technology-driven growth.
Enoh explained that the campaign aims to reduce Nigeria’s dependence on imports, strengthen local industries, and promote economic patriotism among consumers.
“The idea is to change attitudes, so that when you buy made-in-Nigeria goods, you are not just consuming, but also contributing directly to the country’s growth,” he said.
He noted that the campaign aligns with President Bola Ahmed Tinubu’s Nigeria First policy, as well as existing policy efforts such as Executive Orders 3 and 5 on local content. He assured that the administration is committed to sustaining the initiative through policy consistency and nationwide sensitisation.
“With stability and consistency, we can achieve meaningful impact for the economy. This campaign and the Nigeria First policy will not just be about slogans, but practical solutions backed by government and private sector collaboration,” Enoh stressed.
The minister further disclosed that government is finalising a new National Industrial Policy to replace the 2014 framework, noting that gaps in previous policies discouraged development partners.
He emphasised that while government will provide an enabling environment, the private sector must drive the industrialisation process.
Highlighting the significance of the West Africa IMT Summit, Enoh said the platform would help address key challenges facing the region, including access to long-term financing, power sector reforms, manpower development, and regional trade integration.
“For too long, our progress has been tied to the export of raw materials. The time has come to unlock the full potential of our industries, scale our MSMEs, and harness our abundant resources,” he added.
